The Golden Rule of Internet Marketing
Ever hear the phrase ‘Content is King’? Well known phrases like these gain popularity because they are rooted in truth.
The phrase is so well known it even has its own Wikipedia entry! A quote from its entry describes just what content is… ( Content is )”the stuff in your Web site. This may include documents, data, applications, e-services, images, audio and video files, personal Web pages, archived e-mail messages, and more.’
It’s easy to see this broad definition is true by examining the way people use the internet. Often referred to as “the information super highway”, the internet attracts hundreds of millions of users daily who see it as the go to method for gathering information.
Just think how you’ve used the internet in the last week; to check for new information in the form of email, to find out when your next bill is due, to research what local stores are participating in the Cash for Appliances rebate program, etc.
People use the web for all different kinds of things but it’s all to find out more information. And where do people go to get information? They go to the places with the best content. The websites that have the biggest quantity, the most interesting, the most updated, and the broadest range of information are the most successful websites.
Every day there are new ways to use, build, drive and acquire content. It can be hard to stay on top of the latest developments website owners use content to drive traffic and sales. Every time you turn around it seems there is a new acronym to learn which describes a new way to harness the power of content. SEO, PPC, CPM, CPA, all these are ways to drive traffic to your website by using content.
There are two main ways people drive traffic to their websites. One makes you pay to do this and another is free. Do you know both methods?
If you want your website to continually attract users and keep them coming back time and again, then you need to have information that is relevant, informative and well written. Did you know there are many different types of content? Depending on your website you might utilize one type over another. Do you know what type of content your website needs the most to get users to come back often and continually?
Knowing content is important is one thing, getting it is another. Do you know how to create content? You might think it’s easy. But there are pros and cons of writing it yourself versus using other people’s content. It’s important to know which type is best for you and your website.
I have put together a 38-page report for you that will show you the answers to these questions and more. It contains everything you want to know about content and how to harness its power to drive people to your website and ultimately get you more sales.
That’s the main goal here, to increase your sales and in turn increase the money in your pocket.
I include over 20 ways to use content to increase the number of people that visit your website. And I describe the newest and the brightest methods of driving traffic to your website as well as the tried and true methods. Most importantly I tell you how to get content, whether you pay for it or acquire it for free.
Sometimes knowing what you don’t need is as important as knowing what you do need. In this report I explain what kinds of content will land you in hot water and get you sued.